Marketing Lead – Seatfrog

Technology has revolutionised the world we live in, yet somehow the rail industry has stayed much the same as it was 30 years ago. Seatfrog is here to change that.

We're on a mission to build a better future for billions of passengers and the rail companies that carry them. We've already reinvented how upgrading your seat is done - now affordable and lightning fast to over 870 destinations - and enabled customers to effortlessly swap between train journeys. But we're not stopping there! We're on our way to becoming the ultimate travel companion and the only app you'll ever need when travelling by rail in the UK and beyond.

We’re building a stellar team to achieve our audacious goals. We strive to create an environment where you can do your best work. Join us, and you’ll be challenged and supported in equal measure. Ours is a culture with spirit and substance and our people are empowered to make the bold decisions others wouldn’t and haven't.

About the team you'll be joining

As a founding member of our Marketing team, you will work closely with our partners at Scale Up Collective to embed and drive our Marketing strategy. You will lead a small, but mighty, Marketing team (all of whom are also in the process of being hired..!) and really set the tone across the business for Marketing best practice. 

About the role

Your key areas of focus will be:

• Leading the day-to-day running of our marketing A-team, continuing to develop Seatfrog into a well-known and much-loved brand
• Managing the delivery of best-in-class content across all channels (social, PR, CRM, paid and partnerships)
• Nurture working relationships across the business including product and customer success teams
• Managing, delivering and analysing cross-channel campaigns
• Working with the team to run and monitor growth-focused tests (eg A/B, Language Market Fit, email optimisation)

What you'll need

• Proven and seasoned consumer app experience, having scaled SaaS or marketplace products from seed to Series A and beyond
• Experience working cross functionally in a data-led team
• Team management experience to develop internal team
• Ability to analyse data and focus on improving key metrics
• Experience using test-and-learn frameworks to iterate and improve conversion and traffic incrementally
• Experience using tools such as Google Optimise, GA, Hubspot, Tableau, Adjust

What's on offer

• An outstanding team culture, where we solve problems together to drive the best possible results
• A competitive salary and equity options
• A 4 day working week to ensure the best possible work/life blend (hello 3 day weekends!)
• Private healthcare plan via Vitality, with added gym discounts and incentives to encourage you to get out, get active and stay mentally and physically healthy
• A benefits package that includes salary sacrifice childcare benefit, enhanced parental leave, electric car leasing scheme, and free upgrades with our rail partners

We're currently taking a flexible approach to where our team work - we have a great office near Tower Hill should you wish to use it, or we're happy for people to be fully remote (or a bit of both!)

At Seatfrog, we consider diversity a strength - inclusion fuels our ability to solve problems we never thought we could. Your application will be considered on its merits, without regard to your race, age, gender, religion, sexual orientation, disability status or anything else. If there is anything we need to know to enable you to fully participate in our interview process, please just let us know in your application.